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BA (Hons) in Marketing (TOP UP) – London Metropolitan University (UK)

BA (Hons) in Marketing (TOP UP) – London Metropolitan University (UK)

The primary goal of the BA Marketing course is to provide students with a solid conceptual and practical contemporary grounding in key theories and practices of marketing while exploring and challenging both old and new ideas in fields like digital marketing, global marketing brand management, customer relationship marketing, marketing analytics, driving innovation in marketing, management across cultures, etc. The course aims to prepare students for a career by allowing them to specialize in a marketing function like research, communications, or brand management; in a type of marketing like product, service, consumer, or business to business (B2B); or within a sector like fast-moving consumer goods (FMCG), financial services, public, not-for-profit, or entertainment - in national and international contexts.

Entry Requirements
  • • Pearson BTEC HND in Business (All Pathway) or
  • • A recognized Advanced / Higher Diploma in the field of business
  • • Post graduate diploma in business management/marketing from a recognized institution OR any other Equivalent qualification
  • • BTEC Diploma in Strategic Management and Leadership (L7)
  • • OTHM Level 7 Diploma in Strategic Management and Leadership
  • • SLIM Postgraduate Diploma in Marketing Management (PGDIP)
  • • A Professional qualification in marketing (equivalent to level 5) with work experiences (subject to get approval case by case)


Leading Innovation
Social Marketing
Marketing Dissertation
Strategic Marketing
Brand Management
Corporate Communications
Global Marketing and Sales in the digital Age


  • Weekend: 12 Months


Batch Commencement Date Available Seats
Please select a branch to view the batch details


Sri Lankan Students

Course Fee

LKR 295,000

University Fee

USD 800

International Students

Course Fee

USD 1,900

University Fee

USD 800

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BA (Hons) in Marketing (TOP UP) - London Metropolitan University (UK)

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